I saw a term
neonarcissism for the first time in
the book by Gilles Lipovetsky “L'ère du vide : Essais sur l'individualisme
contemporain“ (Gallimard, 1983)
where he is complaining thoroughly at the emptiness of contemporary society –
well „contemporary“ in rather relative sense today, because he wrote it in the
very year I was born and yet then (or already then?) the problem of alienation among the
individuals was actual in the Western society.
In this book Lipovetsky
criticize individualism which rose up from so called postmodern freedom.
According to him, people are more interested in their selves than in what is
going on in society, than in finding solutions how to fight social problems
together with other people. There are no more groups of people, but only
individuals who are speaking for themselves, not for an ideal of a group. Young
people don´t have any ideals no more – everything comes so easy (technologies)
and they don´t need to fight for freedom like most of their parents. The world
has become so easy now, that people don´t have to do anything, there is really
nothing that could fulfil them.
This is very basically
what Lipovetsky tries to say by this book and in this context he uses
negatively terms like individualism, alienation,
emptiness, neonarcissism.
Particularly neonarcissism is here somehow equated to
selfishness which means caring about
yourself and only yourself. But really there is an upgrade. Selfishness is just
a mere character disorder, meanwhile narcissism is more a life attitude. And
for that difference Lipovetsky consider narcissism more dangerous.
But to reach my point: I
see narcissism in a very different way. I look at it from darwinist
perspective. Some species live in groups and there is inevitable to cooperate
with one another because it is important for survival. We, humans, don´t live
in groups anymore. Although normally we have to cooperate with one another to
reach our goal, there is only our goal (the goal of an individual) that is to
be reached. So we don´t care about the wellness of the group but only the
wellness of ourselves. And considering this is happening across species, this
universal selfishness is quite usual.
Narcissism is a
philosophized selfishness. I know that I do things to please myself and I don´t
want to hide it. It is an attitude which is not very common, because most
people hide their real intentions just to seem fair in other people´s eyes. And
this happens in most cases unconsciously (thanks to our selfish gene).
And after all, narcissism
for me is to look at myself with respect. To be myself without any other
influence. There are always many situations that crash with your
self-confidence and you feel bad about that, but this care of yourself give you
strength to face these situations. You have to love yourself, and this is real
narcissism. Neither to look at the mirror all the day long, nor to tell all the
people how fantastic you are (like the old-fashioned narcissists did); just
respect yourself as you really are and don´t listen to those who want to have
you as they please. Simply - to be like this because you want to be like this, not because someone else wants you to be
like this. Sometimes it is hard to reach this attitude, because we (and women
above all) often tend to undervalue ourselves. But it´s just to start to
working at the attitude and keeping it every day. But without exaggeration and
still with healthy criticism.
Finally I would like to
warn, what neonarcissism is not. It is not really looking after yourself and
only thinking about how to get yourself better in some way. You still have to
think about other people, animals, what´s happening in the world and try to
make it better. Neonarcissism is neither an opposite to altruism, nor caring
for yourself at the first place. It´s not egoism. It´s an attitude of not
undervaluing yourself and being all the time above any situation. It is a
positive attitude which doesn´t negate the world around you.
I have changed this blog
to an advice bureau for a while, but I hope I have explained the idea of
neonarcissism and its importance as well I could. Maybe I haven´t described it
sufficiently thoroughly, so I would be glad for any questions or suggestions.

